Cochlear
Pillar page "Cochlear Volunteers in Latin America": a parent page that introduces the brand's volunteer coordinators and supports candidates and cochlear implant users on their journey to hearing.
About the project
The page brings together Cochlear volunteers in Latin America in one place: people who live with hearing loss and support other families through the process. Each coordinator has a photo, their region, their story, and a direct button for "I want to talk to...", and the page ends with a video section.
The brief called for balancing three elements: using the brand’s entire color palette, incorporating the snail shape (the cochlea) through geometric forms, and maintaining a minimalist yet warm look. With a brand guide still in development and few references, the design went through three iterations before it was approved.
The result organizes a great deal of human information without feeling overwhelming: a clear hierarchy, color-coded blocks, and a narrative that moves from the overall purpose to each individual story.
Pillar page · Cochlea shape · Full palette · Minimalist · Latin America volunteers · 3 iterations
Pillar page
